Xavier COIFFARD
J’aide les PME à génèrer des opportunités B2B qualifiées | Expert Acquisition B2B | Fondateur LeadLeadBangBang💥
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July 26, 2022
✨How to make #Twitter ads profitable✨
I used to see Twitter ads as "spraying and praying." After multiple experimentations, I think I cracked the code!
Here is what I did 👇
1/ What I tried before:
I used to tread Twitter Ads as FB ads. It was a mistake!
🛑 DON'T craft a tweet from scratch with a nice visual and push it to the Twitter world
2/ What you should do instead
The secret here is to sponsor an existing tweet!
• Pick a tweet of yours that already had organic success
• Choose one super informative (and related to your product!)
• Add a second tweet below that tweet with your ads
3/ 🤔Why does it work?
The first tweet will get attention as it had a lot of traction in the past.
Then, people will check the second one and eventually click on the link.
Plus, as the first tweet is very informative, it's not seen as an aggressive ad!
4/ 📊 Results
The campaign cost me $10/day for 5 days.
It leads to:
• 825 impressions with 10% engagement (even RTs!)
• 69 clicks
• $250 of the revenue on #UserBooster (2 sales)
To sum up, Twitter #ads work if you:
• Recycle tweets that already worked
• Make sure you have a tweet below to trigger some clicks
• Optimized your Twitter profile
Did you manage to make money with Twitter ads? Share your experience in the comments. ↓↓
July 26, 2022